As the Disney-owned Star Wars marketing juggernaut starts ramping up ahead of December’s much anticipated release of ‘The Force Awakens,’ I think it’s worth taking a look back to the days when Star Wars was new. For those who weren’t lucky enough to live through it, I don’t think it’s possible to understand just what a huge deal this flick was back then. It was a time when there was no internet. There was no cable TV (at least not around here.) We had four or five TV channels with which to glean as much pop culture as possible; compared to today’s limitless access to literally everything that has ever existed, those were very lean years. But, we took what we could get. And what did we get? During 1977 and 1978, we got a lot of Star Wars popping up all over the TV. What sounds like something that would be awesome to kids at the time often resulted in some truly bizarre stuff.
I’ll make an assumption here that you haven’t been living under a rock the last couple of days, and that you’ve seen the latest teaser trailer for Star Wars: The Force Awakens. It was debuted at the Star Wars Celebration fanfest in Anaheim, California yesterday. And it did not disappoint. Not one bit.